Privacy Policy

Effective Date: April 1, 2025
Last Updated: October 20, 2025

1. Introduction

Welcome to The Barrel Room (referred to as “we,” “our,” or “us”). This Privacy Policy explains how we collect, use, and protect your personal information when you visit or interact with our website, social media pages, and affiliated services (including Barrel Room Bourbon Club, Barrel Room Whiskey Co., Fallen Brothers Crafted Spirits, and Maui’s Liquor collaborations).

By accessing our website or providing us with your information, you agree to the terms of this Privacy Policy.

2. Information We Collect

We may collect the following types of information:

a. Personal Information
When you join our membership programs, sign up for newsletters, or make purchases, we may collect:

Name
Email address
Phone number
Billing and shipping address
Payment information (processed securely by third-party providers)
Date of birth (to verify age eligibility)

b. Non-Personal Information
We automatically collect certain data to improve our website experience, including:

Browser type and version
Device type and operating system
IP address
Pages visited and time spent on site
Referring and exit pages

3. How We Use Your Information

We use your information to:

Provide and personalize our services and membership programs
Process orders, payments, and membership renewals
Communicate updates, promotions, and event invitations
Improve website functionality and user experience
Comply with legal and regulatory requirements

We may also use aggregated, anonymized data for analytics and performance tracking.

4. Cookies and Tracking Technologies

We use cookies and similar tracking tools to enhance your browsing experience. You can manage or disable cookies through your browser settings, but some site features may not function properly without them.

5. Information Sharing and Disclosure

We do not sell your personal information.
We may share limited data with:

Trusted partners and service providers who help us operate our website, process payments, or deliver email communications (all bound by confidentiality agreements).
Law enforcement or government agencies, if required by law.
Business transfers, such as mergers or acquisitions involving The Barrel Room or its affiliates.

6. Data Security

We take appropriate security measures—including encryption, secure hosting, and access controls—to protect your information from unauthorized access, alteration, disclosure, or destruction.

However, no online system is 100% secure. By using our site, you acknowledge and accept this risk.

7. Your Choices and Rights

You may:

Opt out of marketing emails using the unsubscribe link in any message.
Request access to or correction of your personal data.
Request deletion of your personal data, where applicable.

To exercise these rights, please contact us at info@barrelroombourbonclub.com.

8. Age Restriction

Our website and services are intended only for individuals 21 years of age or older. We do not knowingly collect information from minors.

9. Links to Other Websites

Our website may contain links to third-party sites (e.g., partner distilleries, vendors, or event sponsors). We are not responsible for the privacy practices of these external sites.

10. Changes to This Policy

We may update this Privacy Policy periodically. The “Effective Date” above indicates the most recent revision. Continued use of our site after updates constitutes acceptance of the revised policy.